Who We Are


We are a comfortable-couture bridal boutique, and have been helping brides in the greater Atlanta area for over 15 years. Providing perfect gowns for every girl that walks in our door -- whether for prom, for a pageant, or for your wedding-- we LOVE making the miracle of finding the perfect gown feel easy.

After all, the greatest beauty is the one that feels effortless.

We personally travel to Bridal and Prom Markets all over the country to hand-pick the most amazing, diverse, and unforgettable designs to carry in our collection. We are known for creating looks that truly express each bride, and that leave everyone at the wedding speechless.

Our brides are our greatest passion, our brightest joy, and our proudest showcase.

We carry only the best designs, both in their construction and in their cut. Whether you are wanting to celebrate your curves, make a style statement, create a subtle but unforgettable impact, feel like a princess, or just channel your inner-Red Carpet-Diva, we have the perfect gown for you.

We carry designs in sizes from 2-26, and provide over 500 of both off-the-rack designer gowns, and special order gowns in our shoppe.

Our entire Bridal section of our shoppe is dedicated to providing the most intimate and luxurious experience possible. Each bride receives the royal treatment --whether that means she is the center of attention, or is able to feel private and focused in a non-pressurized environment -- this couture space provides both. As your consultant listens to your vision for your day and your guests relax in our luxurious Bridal Showroom, there are hundreds of designs waiting for you right here in our location.

Because of our philosophy, that you are royalty, we specialize in making sure you receive the kind of attention a queen deserves.

So, come ready to find the gown that will express what you want to feel -- because it is our specialty to bring the best from all over the world, right here to you.

Begin and end your search at the place that will remember your name, listen to your heart, and personally take care of every detail as we style you for your day!

Brides who know, tell other brides the secret, that the world's best designs are at A Formal Occasion. Enjoy luxury at every turn, and know that the only thing "little" about our boutique, is the number of brides that will be present when you are here.
It is our joy to give you more options, just for you, from the best designers, and help you treasure every moment of feeling like a queen for more than a day!